Content strategy for 249 Training & Educational Services
An audit and content plan for a study-abroad services company: audience (students, master’s applicants, parents), platforms, visual direction and post examples.
- Client
- 249 for Training and Educational Services
- Sector
- التعليم والسفر للدراسة
The challenge
The page’s cover and logo didn’t explain the services, posting was irregular, and there was no intro video or content answering students’ questions.
The solution
A clear page identity, trust-building content (student stories, university partnerships), videos explaining the application steps, and a plan across Facebook, Instagram, TikTok and LinkedIn.
From the project
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